Affle (India) Limited vs Birlasoft Limited
Put two companies head-to-head — source-verified financials and AI-analysed SWOT, together in one view.
Affle (India) Limited (Advertising technology) and Birlasoft Limited (Information technology services and consulting) go head-to-head here — with source-verified financials and a full SWOT breakdown side by side on Nexvora Intelligence. On the figures reported, Birlasoft Limited leads on Revenue (approx.) and Net profit (approx.).
Birlasoft Limited leads on Revenue (approx.) and Net profit (approx.).
Head-to-head highlights
| Metric | Affle (India) Limited | Birlasoft Limited | Basis |
|---|---|---|---|
| Revenue (approx.) | Approximately ₹1,800-1,900 crore | Approximately INR 5,200-5,400 crore, unverified rough range | AI estimate |
| Net profit (approx.) | Approximately ₹280-320 crore | Approximately INR 600-650 crore, unverified rough range | AI estimate |
An arrow marks the larger reported figure — a factual comparison, not a quality judgement. Verified figures come from official filings; AI estimates are approximate and unverified.
Affle (India) Limited
Advertising technology · India
Affle (India) Limited is an Indian advertising technology company focused on mobile marketing, user acquisition, and consumer intelligence. Its platforms help advertisers acquire, engage, and monetize users across mobile apps and digital channels, with a strong focus on India and other emerging markets.
Verified financials
No source-verified financials available.
Strengths
- Strong mobile-first adtech specialization
- Performance-based advertising model aligned with advertiser ROI
- Presence across India, Southeast Asia, and other growth markets
- Portfolio expanded through acquisitions such as Jampp, mediasmart, and RevX
Weaknesses
- Smaller scale than global platform giants
- Dependence on mobile advertising budgets
- Business complexity from multiple acquired platforms
- Exposure to margin pressure in competitive performance marketing
Opportunities
- Growth in mobile app ecosystems across emerging markets
- Rising advertiser demand for measurable performance marketing
- Expansion of AI-driven campaign optimization and consumer intelligence
- Cross-selling across acquired adtech platforms
Threats
- Privacy regulation and mobile identifier restrictions
- Competition from large walled-garden platforms
- Ad fraud and brand-safety concerns in digital advertising
- Macroeconomic slowdowns affecting advertising spend
Birlasoft Limited
Information technology services and consulting · India
Birlasoft Limited is an India-based IT services and consulting company and part of the CK Birla Group. It provides digital transformation, enterprise application, cloud, data, AI, and managed services to clients across sectors such as manufacturing, banking, insurance, life sciences, energy, and utilities.
Verified financials
No source-verified financials available.
Strengths
- Strong parentage through the CK Birla Group
- Established capabilities in enterprise platforms such as SAP, Oracle, Microsoft, and Salesforce
- Global delivery model with India-based cost advantages
- Focused vertical expertise in manufacturing, BFSI, life sciences, and energy
Weaknesses
- Smaller scale compared with top-tier Indian IT services companies
- Revenue concentration risk if dependent on large enterprise clients
- Lower brand visibility than larger global consulting and technology firms
- Exposure to pricing pressure in commoditized IT services
Opportunities
- Rising demand for cloud migration, AI adoption, and data modernization
- Expansion of managed services and recurring revenue contracts
- Growth in enterprise platform modernization across SAP, Oracle, Microsoft, and Salesforce ecosystems
- Cross-selling digital services to existing large accounts
Threats
- Intense competition from larger IT services firms and global consultancies
- Slowdown in discretionary technology spending by enterprise clients
- Talent retention and wage inflation in the IT services sector
- Currency volatility affecting margins and reported results
Frequently asked
Answered from source-verified figures on this page.
Affle (India) Limited vs Birlasoft Limited: which company leads overall?
Birlasoft Limited leads on Revenue (approx.) and Net profit (approx.).
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AI Analyst
Insights and answers generated live from Affle (India) Limited vs Birlasoft Limited's verified data. Modeled estimates — not investment advice.
Not enough data yet to generate insights.